In the early days, researchers used large sets of items on an agree-disagree scale. The measurement of individual survey items has also changed. The most recent report is based on interviews conducted online using the Center’s American Trends Panel. Telephone interviews eventually replaced in-person interviews as the primary mode of data collection. The first typology report was based on face-to-face interviews. But the methodology of these studies has changed substantially over time. Through all of these studies, the goal of this work has remained constant: to create a meaningful typology of Americans, based on their political values and orientations. That study - under the direction of Andrew Kohut, the Center’s founder who at the time was president of the Gallup Organization Norm Ornstein, who was at the American Enterprise Institute and Larry McCarthy, a political consultant - was based on a survey that used scores of questions across nine substantive dimensions to classify Americans into 10 distinct political groups.
![political party quiz pew political party quiz pew](https://www.pewresearch.org/wp-content/uploads/2021/01/PP_21.01.13_TrumpBidenLegacy_homepage.png)
The first political typology was released in 1987, long before the founding of Pew Research Center. We encourage you to check out the 2021 report and quiz for yourself.
![political party quiz pew political party quiz pew](https://www.pewresearch.org/wp-content/uploads/2021/01/FT_21.01.11_OnlineHarassmentQA_feature.png)
In this post, we’ll provide more information about the history of the political typology, as well as a detailed description of the methodology we used to create this year’s installment, including some of the key challenges we faced. politics - through the prism of people’s political values and attitudes, not just the party they affiliate with. The typology report and quiz are intended to provide a different way of looking at U.S.
![political party quiz pew political party quiz pew](https://statt-dansjardin.com/hauwfl/Vbof2-0TfekLZow-P7YH8wHaJ3.jpg)
The political typology sorts Americans into a set of groups based on their political values. Pew Research Center published its eighth political typology study, along with an accompanying quiz, in November.